Stock Picks
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                    ![Financial analyst, AMC]()  AMC Shows More Financial Cracks After Equity OfferingNot even the wildly successful Taylor Swift partnership could lift AMC Entertainment Holdings Inc. from a continual downturn. The most recent event was noted on Tuesday, December 12th, as the company dropped 5% in shares following the completion of its latest equity offering. 
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                    ![Finance Writer, Indy]()  Is Campbell Soup a Strong Buy After Surpassing Analyst Expectations?Campbell Soup (CPB) is more than America’s staple soup brand or a famous Andy Warhol painting; The Campbell Soup Company is a potential stock pick. 
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                    ![Financial Analyst]()  Let’s Talk Tupperware! If It’s Trending, Should You Buy It?Similar to other sensational Stock Market moments like AMC or Gamestop, the Tupperware fiasco seems to be gripping America’s attention. 
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                    ![Financial Analyst]()  When the Economy Goes Down, McDonald’s Goes Up!Consumers who experience the economy in real-time are more likely to put off former habits for cheaper alternatives, which leads to better-than-expected performance for affordable brands. But what happens when those affordable options hike their prices? 
Investment Tips and Tricks
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                    ![Financial analyst]()  Wealth Building: Minimize Losses in DownturnsWhat’s counterintuitive is avoiding the market’s worst days yields better results than trying to chase its best ones. In other words, the key to building long-term wealth is by minimizing losses, not maximizing gains. 
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                    ![Finance Writer, Indy]()  AI Makes a Difference in Abercrombie’s Performance!Abercrombie & Fitch (ANF) is using Artificial Intelligence? No, by AI, I’m referring to Pauline Brown’s definition of AI, meaning Aesthetic Intelligence. Learn what it is and how ANF used it to rock the retail market. 
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                    ![Finance writer, Indy]()  Low vs. High-Risk Strategy: Which Should You Choose?What does a comparison look like between a low-risk vs. high-risk strategy? Find out how a booming Tech company and a foundational ETF perform in the market. 
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                    ![Finance Writer, Indy]()  A Recession Is Not a Setback, but an OpportunityThe news and media, market sentiment, and market volatility in 2023 indicate a recession. Instead of panicking, reframe the event as a potential benefit. 
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                    ![Finance Writer, Indy]()  Use Industry Intuition to Predict Market ResultsThe social factors, generational insights, habits, and personal industry experience are all elements that can give you the edge on how you perceive a company, and more importantly, if you should invest in a company! 
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                    ![Finance writer, Indy]()  How to Avoid Emotional InvestingThe road investors travel is filled with influential factors regardless of a bull or bear market. Learn how to manage your emotions when investing instead of acting impulsively. 
Educational Finance Articles
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                    ![Market Cap, Indy, Jessica Cutter]()  Explanation and Application of Market CapReady to dive into what it is, an analogy of its value, and how it applies to businesses in real-time? It’s time for you to capitalize off of understanding market capitalization! 
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                    ![52-Week Range, Indy, Jessica Cutter]()  Why Does the 52-Week Range Matter? FT. ANFUsing both a lemonade stand and a well-known company, the significance of the 52-range metric is made clear. 
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                    ![IPO, Jessica Cutter]()  IPO Explanation Ft. Arm’s DebutInvesting in an IPO (initial public offering) could get you significant gains or lose all your built-up earnings. But first, ensure you know what it is, the risks and benefits, and if it’s the right opportunity. 
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                    ![SEC, Finance Writer, Jessica Cutter]()  The Value of SEC Reports ft. AT&TThe SEC (Securities and Exchange Commission) was created for a reason, requires companies to follow GAAP, and maintains market integrity; this article explains the value of the information they evaluate. 
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                    ![Bear Market, Finance Writer, Jessica Cutter]()  Exiting a Bear MarketIn 2023, there was a bit of confusion on whether the US economy was in a bear market or exiting a bear market because of news and media. A proper explanation was in order. 
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                    ![Cash Flow Score,  Jessica Cutter]()  Calculating the Cash Flow ScoreShould you invest in a company only based on the Cash Flow Score? Should you rely on more than just 1 metric to decide if you want to invest? Keep reading to see an exploration of the Cash Flow Score using Equities Lab. 
 
                         
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
                      